If you’re thinking about updating your organization’s brand, there’s something important you need to know: A new logo doesn’t automatically equal a new look. (And a new look doesn’t necessarily mean you have to have a new logo!)

If you’re curious at all about the process… here’s your chance to hear from someone at an international nonprofit currently going through this transition.

Join us for a FREE live Q&A session on July 12 with Bill Furmanski, senior director of communications at Fair Labor Association. I’ll be ready with my questions for him — and you can ask yours.

In this informal session, you’ll hear Bill’s take on:

• What you can expect your next year to look like if you decide to change your logo and your look.
• How to prioritize what pieces to transition first.
• How a communication audit streamlines the process.
• What it’s like keeping the rollout of your look a priority after your logo is complete.